Hospitality & Events

How to use virtual events effectively to close deals in a post-COVID world

April 21, 2021 // 0 Comments

There was a time when winning big deals meant spending a lot of time ‘pressing the flesh’ – i.e. getting in front of decision makers, speaking with them, building a [...]

WWE Superstar Instagram endorsements worth £11,000+ per post

April 9, 2021 // 0 Comments

Randy Orton and Alexa Bliss have the highest earning potential for sponsored Instagram posts in the WWE. This is according to a study by online retailer GolfSupport.com ahead [...]

Digital events aren’t going anywhere; the events industry needs to embrace them to survive after COVID

February 3, 2021 // 0 Comments

When COVID-19 struck at the beginning of the year, as an events company, we made the conscious decision to go all-in on digital, and not just for the foreseeable lockdown [...]

Why live events remain your most important marketing tool

December 8, 2020 // 0 Comments

The majority (80%) of marketers believe live events are critical to their company’s success. This statistic should not come as a surprise to many – live experiences allow [...]

AA Getaway Drive-in events attract thousands of visitors

October 8, 2020 // 0 Comments

cars parked in front of an outdoor cinema screen

The AA said it was “delighted” with the response to drive-in cinema events it organised in September. The Getaway Drive-in events, developed for the AA by media agency [...]

Taking diversity and inclusion to the next level

August 3, 2020 // 0 Comments

Where the Black Lives Matter protests differ from similar events is now businesses are being challenged to face uncomfortable truths. As soon as the protests erupted we saw [...]

Wembley Park welcomes visitors with campaign promoting safe socialising

July 16, 2020 // 0 Comments

Wembley Park, a ‘cultural neighborhood’ in North West London, has launched a creative campaign to promote the area as a safe place to visit and socialise [...]

Three quarters of Brits are scared of returning to restaurants

July 9, 2020 // 0 Comments

Roughly three quarters (73%) of the British population are scared of visiting restaurants now they are reopening, due to the risk of catching coronavirus. 43% admit they will [...]

How to make your online event a huge success

June 29, 2020 // 0 Comments

Many marketing teams’ events have been scrapped through to the end of the year. As a result, many marketers are being tasked with creating a virtual event for their [...]

Expedia Group launches advertising on HomeAway

May 6, 2020 // 0 Comments

Expedia Group Media Solutions, the global digital advertising organization of Expedia Group, has added HomeAway to its global media portfolio of trusted travel brands. As a [...]