Retail

‘Buy Now Pay Later’ search queries increase by 86% during third lockdown

January 29, 2021 // 0 Comments

The lockdowns in the UK have continued to show a correlation of a higher number of search queries from consumers related to fast fashion, cheap products and free trials. The [...]

Has COVID-19 blurred the lines of generational shopping habits once and for all?

December 14, 2020 // 0 Comments

In today’s competitive retail landscape, brands are increasingly recognising the need to see shoppers as individuals – understanding how, what and why they buy. [...]

Personalisation is key to retail success

October 30, 2020 // 0 Comments

Personalisation will be the key for retailers to create a compelling experience as shoppers settle into their new post-COVID-19 habits, with retailers need to consider [...]

Deadstock discounting and Instagram are encouraging poor consumer patterns

October 29, 2020 // 0 Comments

Changes in consumer needs, expectations and behaviours are to be expected over time and, in many cases, patterns can even be predicted. But what retailers must remember is [...]

Packaging: The most commonly used colours to sell food & drink

October 28, 2020 // 0 Comments

The food and beverage sector is saturated with consumer products that range from biscuits and cakes to beer and soda. To stand out among a crowded market, manufacturers and [...]

Pinterest unveils UK shopping and ad features

October 13, 2020 // 0 Comments

Pinterest has introduced new tools to improve the shopping experience for UK customers and to help shops get discovered. The image-sharing and social media service introduced [...]

British consumers are more eco-conscious when shopping online

October 12, 2020 // 0 Comments

cardboard boxes with tape on top of them

Global packaging company Smurfit Kappa has launched a European campaign that calls on brands to meet consumers’ sustainability demands. In response to the growth of [...]

88% of global consumers plan to stay loyal to their lockdown brands

September 23, 2020 // 0 Comments

Almost 90% of consumers intend to stick with the new brands they have discovered during lockdown, rather than return to their pre-lockdown choices. Moreover, 39% of consumers [...]

The new era of e-commerce

September 9, 2020 // 0 Comments

Woman with multiple shopping bags is on a laptop

I believe we are currently finding our way through what is best described as an inter-COVID period. As we start to get over the shock of global lockdowns we know we have not [...]

The enjoyment of in-store shopping is a culture we must not forget

September 7, 2020 // 0 Comments

Before the pandemic hit, we were already inching closer to the death of the High Street. However, with lockdown restrictions and now, new COVID containment measures in place, [...]