Have you nailed your talent acquisition strategy?
Strategic brand, marketing and digital consultancy CAB Studios claims that creativity is often overlooked by organisations seeking out the next generation of talent, and that [...]
Brands
Summer festivals present a marathon of brand opportunities
This year’s Glastonbury was “the most shared, ever” according to the festival’s official technology and communications partner, EE. Fortunately, for other brands [...]
Amazon Prime Day creates ‘halo’ effect for wider eCommerce marketplace
Amazon Prime Day offers brands a fantastic opportunity to capitalise on consumers’ mood to seek out great deals, according to Criteo, a personalised retargeting company [...]
Will Uber’s next CEO be Tony The Tiger?
If you look past the politics and the intrigue, you will find that the story of Travis Kalanick’s departure from (and Arianna Huffington’s subsequent arrival at) Uber is, [...]
Mobile app performance is still huge problem 10 years after iPhone launch
On the 10-year anniversary of the iPhone launch, app performance problems remain a major challenge, preventing many from realising their full potential. As consumers have [...]
Ella’s Kitchen hires bigdog to spearhead its content strategy
Organic baby food brand Ella’s Kitchen has appointed full-service, integrated marketing firm bigdog as its content agency, following a competitive four-way pitch. The [...]
Can your technology cope with consumers’ digital coupon cravings?
For consumers, the appeal of coupons shows no signs of diminishing, with Valassis research showing that UK shoppers alone save £3.3bn annually using coupons and vouchers. [...]
Tennent’s lager pokes fun at legal tender issues with currency exchange
Tennent’s Lager has launched a ‘Here to Serve’ campaign, offering English football fans the chance to exchange their English bank notes for Scottish ones while visiting [...]
HARMAN Lifestyle Audio selects The Honey Partnership to be first social media agency
Following a competitive pitch, communications consultant The Honey Partnership has been appointed by HARMAN Lifestyle Audio as JBL’s first UK social media agency of record. [...]
BrewDog entices public to vote in UK General Election with free beer
Independent craft brewer BrewDog is giving away free beer to voters to encourage them to take part in the UK General Election. The brewer, which has 29 craft beer bars across [...]
