Going DTC? 5 ways to optimise your on-site experience
COVID-19 has completely changed how we buy from our favourite brands and has led to major growth for online retailers. E- commerce grew by 46% in the last 10 months of 2020, [...]
Web Build & Design
Designing for search is not designing for experience
When you boil the world of digital down, it’s largely comprised of two main jobs. First, there’s all the work you need to do to ensure your product or service is easily [...]
WordPress economy worth £432 billion in 2020
The WordPress economy has been valued at $596.7 billion (£431.69bn) in 2020, and is expected to reach $635bn (£459.4bn) by the end of 2021. This is according to WP Engine, [...]
Third-party cookies: How should brands face a cookie-free future?
Can you tell us what Fanplayer is and what it does? The role of Fanplayr is to give brands, via agencies or the brands directly, a better view of what’s going on in the [...]
The business case for digital accessibility
In the UK, 40% of households have at least one person with accessibility needs. We can no longer overlook accessibility or view it as a ‘nice to have’. This [...]
London Marathon unveils new website and digital branding
The Manchester branch of digital agency Dept has created a refreshed London Marathon website for London Marathon Events (LME). Responsible for high-profile events, such as [...]
How can small businesses adapt their marketing strategy to current challenges?
With the Federation of Small Businesses predicting that a quarter of a million small businesses (SMBs) could fold in the next 12 months, a sound marketing strategy is even [...]
The untold benefits of optimising your website for mobile
The Internet is ever-changing, and it is the best interest of any business to stay compatible with new developments. Tablets and smartphones are now just as popular as [...]
Marketing Gazette Deal Roundup, June 2020
Company launch Trouble Maker Trouble Maker, a new end-to-end content, media and distribution agency, is launching with a major client, Peroni Nastro Azzurro, on board. The [...]
Rapport Digital develops holistic marketing strategy for startup Mobius Works
The client: Established in May 2017, Mobius Works is an Integrated Services Company providing build, electrical and mechanical solutions to the commercial, industrial and [...]