Marketing Gazette

2020 chatbot trends that will transform customer experience

The past decade saw extraordinary advancements in technology and increasing expectations from consumers. Technology was a key competition differentiator as businesses [...]
How to put the kibosh on bad marketing clichés

We’ve all opened a marketing email, press release, or letter that’s made us cringe. Whether it’s “world-leading,” “game-changing,” or “blue-sky thinking,” [...]
2010 v 2020 – what’s changed in the way we think about creativity?

Have you ever heard the famous quote from Ferris Bueller’s Day Off? The one where he says: “Life moves pretty fast. If you don’t stop and look around once in a [...]
How your Facebook profile lets strangers know you better than your own family

‘Digital footprints’ are the traces we leave online on a daily basis. They include the things you share and like on Facebook, the cookies on the websites you visit, your [...]
Marketing leaders claim their brand values and actions are not aligned

Just 19% of marketing leaders believe their actions, positioning and messaging are fully aligned with their brands’ actual values. This disconnect between brand values and [...]

How to put the kibosh on bad marketing clichés

December 15, 2019 // 0 Comments

We’ve all opened a marketing email, press release, or letter that’s made us cringe. Whether it’s “world-leading,” “game-changing,” or “blue-sky thinking,” [...]
How your Facebook profile lets strangers know you better than your own family

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Domain strategy: why starting off on the right foot is critical

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A best practice approach to domain security

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7 unique ways to get noticed with domain extensions

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