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PR agency Purplefish launches free AI visibility tool for brands
Advertisers struggle to reach new audiences despite rising budgets
Infobip predicts 193m UK Black Friday interactions
Teads and Koddi partner to expand programmatic retail media access
74% of UK marketers stuck in ‘survival mode’

News

PR agency Purplefish launches free AI visibility tool for brands

PR and communications agency Purplefish has launched a free tool to help businesses assess how visible their brands are on AI platforms such as ChatGPT, Google Gemini, Claude [...]
Advertisers struggle to reach new audiences despite rising budgets
Infobip predicts 193m UK Black Friday interactions
Teads and Koddi partner to expand programmatic retail media access
74% of UK marketers stuck in ‘survival mode’

Tips & Tricks

How CMOs can drive growth from mobile app advertising

Marketers are facing a key challenge: AI-driven chat and search are changing how people discover products, making consumer behaviour harder to predict than ever. At the same [...]
A guide to activating influencers in retail
Timothy Armoo, Fanbytes: The realities of scaling a business from scratch
The fundamentals of launching a successful e-commerce business
Marketplace visibility: How brands can win in the new era of e-commerce

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PR agency Purplefish launches free AI visibility tool for brands
Advertisers struggle to reach new audiences despite rising budgets
Infobip predicts 193m UK Black Friday interactions
Teads and Koddi partner to expand programmatic retail media access
74% of UK marketers stuck in ‘survival mode’

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PR agency Purplefish launches free AI visibility tool for brands
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