Three pitfalls to avoid when setting up agile marketing teams
The COVID-19 pandemic has been one of the biggest tests of companies’ agility – the ability to adapt rapidly to new circumstances, respond to emerging opportunities, and [...]
Recruitment & HR
The shocking reality of corporate levels of diversity and equality is a brand crisis
If you had to summarise current corporate commitments to diversity and equality, it might boil down to this: all talk, no action. That’s the conclusion I began to form when [...]
Marketing Gazette Movers & Shakers, August 2020
Adverty Adverty, a platform for advertisers, agencies and game publishers, has expanded its UK team with three senior hires. The in-game advertising platform has hired Tobias [...]
Marketing Gazette Movers & Shakers, July 2020
Acceptable Ads Exchange Acceptable Ads Exchange (AAX), a programmatic ad exchange dedicated to recovering revenue lost to ad blockers, has appointed industry veteran Scott [...]
Discrimination towards LGBTQ+ members interviewing for jobs – and how to avoid it
As Pride month rolls around every year, big corporations make their yearly attempt at inclusivity, acceptance and diversity. Behind the rainbow app icons that adorn our [...]
CIA on headhunting mission with online advertising campaign
The CIA is launching a sleek, modern and diverse advertising campaign as part of an online recruitment drive. The agency hopes to captivate and connect with the 18- to [...]
Marketing Gazette Movers & Shakers, May 2020
Awards University of Strathclyde The Chartered Institute of Marketing (CIM) has announced a team from the University of Strathclyde as winners of its student competition, The [...]
Marketing Gazette Movers & Shakers, April 2020
Recruitment Silverbean and AGY47 Global affiliate marketing agency, Silverbean, and its sister agency, SEO, PPC and CRO specialist, AGY47, have appointed Hannah Strong as [...]
Why recruitment companies need a CMO
Job boards used to be the dominant channel for sourcing candidates. However, the world of recruitment is changing – and rapidly so. The range of channels available to [...]
One in four tech marketers will seek a new job in the next year
More than a quarter (26%) of B2B marketers in the technology sector plan to look for a new employer in the next 12 months, according to a study by Spiceworks, a professional [...]