The rise of mobile commerce and how to make it work
Many progressive organisations have started looking through the lens on the consumer as opposed to through those of their business, so they can structure their company based [...]
Optimisation
Shopping apps helping mobile to account for half of online sales in Europe
Dedicated shopping apps are driving widespread mobile success for European retailers, according to the latest Global Commerce Report from commerce marketing specialist [...]
Pegasystems and Idio partner to enhance customer journeys with AI
Customer engagement software, Pegasystems, and Idio, a demand orchestration platform for B2B marketing, have teamed up to enable B2B organisations to present the most [...]