The human side of data: avoiding potential pitfalls in its ethical use
With the ever increasing splitting of realities we’re facing today and virtual platforms/worlds become more influential in the real world, do future world builders [...]
ethics
Q&A: Shruthi Chindalur, executive managing director EMEA, Criteo
Over the past six months, consumer habits have evolved at great pace. According to personalised retargeting firm Criteo, 49% of UK shoppers have discovered a new form of [...]
Ivanka Trump violates ethics rules by promoting Goya beans
Ivanka Trump has come under fire for promoting Hispanic-owned business Goya Foods, as it violates ethics rules that bar US Government officials from using their public office [...]
A crisis within a crisis – what can we learn from the Cummings fiasco?
Many a PR will have been glued to their phone screens over the bank holiday weekend, watching the Cummings story unfold on Twitter — myself included. At the same time, many [...]
Meridian Foods unveils new brand design inspired by nature
Nut butters manufacturer Meridian Foods has unveiled its new brand identity, which it says reflects its lifelong obsession with the beauty of the natural world. Taking [...]
How to spread positivity and gain great exposure during the coronavirus crisis
We’ve living through very anxious times at the moment. People are less secure financially, they’re cut off from family and friends, and there’s a lot of [...]
Greenwashing: How can you tell if a company is actually ethical?
As we approach the third decade of the 21st century, many companies know they need to sharpen up their act on both how they treat their people, the people in their supply [...]
Ethisphere Institute identifies 135 of the World’s Most Ethical Companies
The Ethisphere Institute, an organisation that defines and measures corporate ethical standard, has named 135 companies spanning 23 countries and 57 industries as the 2018 [...]