Channel 4 signs programmatic ad deal with The Trade Desk
Tech firm The Trade Desk has partnered with Channel 4, offering advertisers the ability to target the TV channel’s viewers across its live and on-demand services. [...]
Partnership
‘Something’s Not Right’ campaign receives more than 5 million views on Instagram
A campaign to raise awareness among young men of how to report crimes involving indecent images of children has gained more than 8.5 million user impressions and 5.4 million [...]