Which customer engagement metrics matter for business success?
The recently published 2021 Global Customer Engagement Review found that 88% of marketers believe their teams have excellent or good customer engagement practices, but 74% [...]
Braze
UK companies fail to capitalise on customer engagement
Just four in 10 (41%) UK companies exceeded their revenue goals in 2020, highlighting a failure by companies to capitalise on customer engagement during the COVID-19 [...]