Advertising

Ads that make us laugh are as important as ever during the pandemic

June 24, 2020 // 1 Comment

Not a week goes by where a brand somewhere in the world is not being criticised for an inappropriate ad, tweet or comment. Getting communications right has never been more [...]

Ginsters seeks Cornish surfers and farmers to feature in its latest advert

June 19, 2020 // 0 Comments

Pasty giant Ginsters is looking for Cornish surfers and farmers to star in its upcoming TV advert. To mark its 50th anniversary, the company will produce a high-budget [...]

DRGN Turmeric Superdrink launches new ad campaign

June 18, 2020 // 0 Comments

UK drinks firm DRGN Turmeric Superdrink has launched an advertising campaign based around the Government’s COVID-19 advice. The company’s OOH (Out of Home) campaign [...]

Facebook introduces feature that allows users to turn off political adverts

June 17, 2020 // 0 Comments

Mark Zuckerberg has unveiled a new Facebook feature in the run-up to the 2020 US election, which allows users to remove political adverts from their feeds. Facebook has [...]

Coral advert banned for encouraging repetitive gambling

June 9, 2020 // 0 Comments

UK Advertising watchdog ASA has banned a “potentially harmful” social media advert by betting firm Coral, which promoted repetitive gambling. The advert involved [...]

Instagram vows to share revenue with content creators

June 8, 2020 // 0 Comments

Instagram has unveiled plans to introduce monkey-making features for users who create content on its platform. The social media network aims to support creators by helping [...]

Volkswagen admits its ‘ethical judgment’ is not good enough

June 6, 2020 // 0 Comments

Volkswagen (VW) has unveiled plans to improve its marketing processes following strong criticism of an Instagram advert it recently published, which was deemed to be racist. [...]

Simon Cowell donates £1m Marks & Spencer advert fee to charity

June 1, 2020 // 0 Comments

Britain’s Got Talent creator, Simon Cowell, has agreed to waive his £1 million fee for starring in Marks & Spencer TV adverts in exchange for the retailer [...]

Sir Tom Moore to star in John Lewis Christmas ad

May 27, 2020 // 0 Comments

British war veteran Sir Tom Moore, who recently made headlines for his NHS fundraising efforts, is rumoured to be featuring in John Lewis’ 2020 Christmas advert. The [...]

Expedia Group launches advertising on HomeAway

May 6, 2020 // 0 Comments

Expedia Group Media Solutions, the global digital advertising organization of Expedia Group, has added HomeAway to its global media portfolio of trusted travel brands. As a [...]