Green Party wins the electoral digital performance battle
The Green Party has emerged as the clear front-runner in the digital performance polls, offering the fastest user experience across both desktop and mobile devices. This is [...]
politics
UK Election 2017: Which party has the most effective email campaign?
The UK general election is just a day away and campaigning is in full swing. Unsurprisingly, email is being heavily used by each political party looking to communicate with, [...]
SNP snatches marketing campaign win while Tories leave room for improvement
If the general election campaign was based solely on direct marketing performance, the Scottish National Party would walk away with a victory and Labour will outperform the [...]